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When building an online presence for an event, event planners often mistake putting up a typical informational site that they did not optimize to convert site traffic into leads. Though having a supporting website with all the information is ideal, an optimized event landing page is one of the essential elements of having a packed-out […]

Any content—text, videos, photos, reviews, and so on—created by individuals rather than brands is known as user-generated content (UGC). Varying event brands frequently share UGC on their social media profiles, websites, and other marketing platforms. More recently, Instagram and TikTok have become the primary channels for user-generated content (UGC) for many companies. Users make and […]

With the world fast becoming more inclined towards information, the importance of websites cannot be denied. As a result, several website-building platforms have been developed to meet this need. WordPress is undoubtedly the most popular of all the websites building platforms; however, there are several alternatives. This article intends to show you why WordPress is […]

Facebook has become a popular platform for businesses to promote their brands and products to relevant customers. A good Facebook ad may help you increase traffic, brand exposure, and revenue. However, making a Facebook ad may be hard at times. When creating an advertisement, there are several factors to consider, including size, photos, style, composition, […]

The first question people ask a graphic designer at a networking event is, “So you make logos and flyers, right?” In reality, graphic designers do much more than that. Graphic design is a multi-disciplined field with many specialties satisfying different business and marketing needs. If you are looking for the right partners for your next […]

I’m am heading to Washington DC on my first official lobbying trip to advocate in favor of The CASE Act! What is The CASE Act? The CASE Act, or the Copyright Alternative in Small Claims Enforcement Act, would establish a small copyright claims tribunal within the Copyright Office. Much as a small claims court handles disputes with small claims quickly and easily, the small copyright claims tribunal would handle small copyright disputes where the potential award is less than $15,000, or $30,0