Trending Materials & Textures in 2023’s Booth Design with Cindy Lo

In the Events Industry, it does not matter if your materials are top of the line or on a budget because what matters is if you can make that conversion. Current and future trends in materials and textures underscore the potential of integrating elements such as texture, font color, and more to create a booth that is both memorable and impactful.

In this episode of Eventist365, Yanique engages in a conversation with industry expert Cindy Lo, the CEO of Red Velvet, delving into the materials and textures anticipated to dominate in 2024. The discussion also emphasizes the significance of collaborating with seasoned professionals who bring invaluable insights into impact, budget management, trade show booth strategies, and emerging technologies.

Tune in to gain valuable insights from these two seasoned event-planning professionals.

Highlights:

02:38 Brief overview of materials & textures’ pivotal role in trade show design

04:44 The non-default groundbreaking materials that will dominate the trade show scene

10:50 Cost-effective budget tricks & tips in building booths

15:39 Sustainability in a Wasteful Industry

19:15 Cindy Lo shared a story of her team where the material used makes a learning experience

22:38 What Challenges do event planners face with the space or location given and what can be done about it?

29:00 What emerging material do you predict will gain popularity next year?

31:44 Go to material resources for event planners to explore how to be innovative with their materials.

CONNECT WITH CINDY LO:

Website – https://www.cindylo.com/