To thrive as a successful professional in the event industry, mastery of business skills is essential. It’s more than just mastering the ins and outs of the industry, including networking, relationship-building, and becoming a subject matter expert. Sometimes, the focus isn’t solely on immediate monetary gains, but on cultivating lasting connections. Landing significant deals isn’t an overnight endeavor. It’s just unrealistic! If you are unwilling to have conversations, then your business won’t grow.
Erica Maurer, the featured guest on today’s episode of Eventist 365, embodies these core principles. Her extensive experience in the events, marketing, and hospitality sectors speaks volumes.
This episode is a must-listen, especially for event marketers and professionals aspiring to stand out in the industry.