• About
    • About the Founder
  • Process
  • Testimonials
  • Work
  • Blog
  • Contact Us
  • About
    • About the Founder
  • Process
  • Testimonials
  • Work
  • Blog
  • Contact Us
Schedule Demo
Schedule Demo

An Event Marketer’s Greatest Asset: The Power of Leveraging People in Events with Rachel Behrens

  • Date July 14, 2023
  • By: Michelle Espinoza
  • - Conference, Events, Podcast, Trade Show

Success in marketing is a two-way street. It’s more than just attracting the right audience, it’s also about getting the right people in your team to bring your vision to life. Whether you’re looking to build brand awareness or fill seats at your next event, it all comes down to creating impact through people. And for event marketers, the stakes are even higher. 

Today we talk with Rachel Behrens, a marketing and events expert with over 12 years of experience, currently leading the webinar strategy and execution along with in-person Field Marketing and executive event planning for Workiva. Rachel previously worked as an agency event planner handling pre-event and on-site logistics for programs both nationally and internationally. When she’s not busy planning events, Rachel enjoys spending time with her family in Iowa. Stay tuned for Rachel’s insights and practical tips on successful marketing and event planning.


Join us for an in-depth episode of Rachel’s journey as a marketing events expert and find out how she strikes the perfect balance between virtual and in-person events. You’ll also learn how Rachel ensures attendee safety and comfort during VIP events, and gain valuable tips on working with sales teams to drive results. We’ll also explore technology and how event professionals can stay up-to-date on the latest industry trends. 

Buckle up, and get ready for a thrilling ride through the world of marketing, where every turn is a new opportunity to connect.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search

Yanique DaCosta

Author

Categories

Brand Development Conference Design Entrepreneur Events Marketing Podcast Social Media Management Trade Show Website Design

Related Posts

Designing Success: Creating Value in Short-Term Collaborations with YKMD Visual Communication's Yanique DaCosta

  • October 16, 2023

rEAD mORE

Problem-Solving Skills in the Fast-Paced Event Environment: A Challenging Situation Discussion with Christina Zoccoli

  • October 13, 2023

rEAD mORE

The Importance of New Technology of Interactive Floor Plan for Virtual and Hybrid Events

  • October 6, 2023

rEAD mORE

Tags

DesignFashionTravel

Follow us

Facebook Twitter Instagram Youtube

It's YKMD

Your Key to
Masterfully
Designed Events.

💌 Never Miss a Beat—Subscribe to Our Newsletter!

Get weekly tips and tricks for making your events shine, right in your inbox!

Call

(305) 570 2396

Email

info@theykmd.com

Facebook Twitter Instagram Youtube
  • Careers
  • FAQs
  • Company Holidays
  • Careers
  • FAQs
  • Company Holidays
Privacy Policy

© Copyright 2022 YKMD All Rights Reserved

  • About
    • About the Founder
  • Process
  • Testimonials
  • Work
  • Blog
  • Contact Us
  • About
    • About the Founder
  • Process
  • Testimonials
  • Work
  • Blog
  • Contact Us
Work With Us